With new changes in Google Ad text we have option to have one more headline and another line for description with 90 characters. Below is the character limit for each section:
Field | Max Length |
Headline 1 | 30 characters |
Headline 2 | 30 characters |
Headline 3 | 30 characters |
Description 1 | 90 characters |
Description 2 | 90 characters |
Path* | 15 characters |
*These fields are designed to help people who see your ad get a better sense of where they’ll be taken when they click it. It is optional field.
You can provide more information about your business, like its location, phone number, or additional deep links into your website, by adding extensions to your text ads.